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Nintendo Wins Second Emmy For Wii and DS PDF Print E-mail
Written by Alexis M. (Rivithed)   
Tuesday, 08 January 2008
In 2007, Nintendo won an Emmy for its invention of the plus-shaped D-pad. Nowadays we take that little '+' for granted. This year things are more up to date with Nintendo's second win from the National Academy of Television Arts & Sciences. Nintendo received an Emmy Award for excellence in engineering creativity for its Wii and DS controls. The Wii was recognized for its motion controls and the DS for its touch-screen controls.

Nintendo notes that their upcoming 2008 releases will bring more creative interaction with games with Mario Kart and the Wii Wheel and the Wii Balance Board with Wii Fit.

"The pioneering interfaces for Wii and Nintendo DS reflect our long tradition of seeking new ways to enhance the gaming experience for users at every level," said Don James, Nintendo of America's executive vice president of operations. "We're grateful for this award and thank the academy for honoring us a second time."

Congratulations Nintendo! We're lucky to reap the benefits in games like Metroid Prime 3, Zack & Wiki and The Legend of Zelda: Phantom Hourglass to name a few games that push the Wii and DS technology.

From Nintendo

Press release:

DID YOU KNOW? REMARKABLE WII AND NINTENDO DS CONTROLS EARN NINTENDO A SECOND EMMY AWARD

Jan. 8, 2008

For the second year in a row, the National Academy of Television Arts & Sciences has honored Nintendo with an Emmy® Award for excellence in engineering creativity. The groundbreaking Wii™ system was recognized for its innovative motion-sensing controls, which have attracted a broad range of nontraditional gamers and veteran players alike. The award also recognized Nintendo DS™ for its pioneering touch-screen control scheme and distinctive dual-screen display, both of which helped to make it the nation's top-selling game system of 2007.

Presented in Las Vegas at the annual Technological & Engineering Emmy Awards on Jan. 7, these latest honors set the stage for even more exciting control innovations from Nintendo in 2008. A forthcoming Mario Kart™ racing game for Wii will be packaged with a wireless Wii Wheel™, while the hotly anticipated Wii Fit™ will keep players more active than ever with the extraordinary Wii Balance Board.

"The pioneering interfaces for Wii and Nintendo DS reflect our long tradition of seeking new ways to enhance the gaming experience for users at every level," said Don James, Nintendo of America's executive vice president of operations. "We're grateful for this award and thank the academy for honoring us a second time."

Nintendo previously received an Emmy in 2007 for its invention of the plus-shaped D-pad, which radically changed how people interact with their video games and, by extension, their televisions. For more information about Nintendo, please visit www.Nintendo.com.

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