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Ever thought you could design a killer theme for the Xbox 360's dashboard? Now's your chance to prove your desire and design skills in the "Xbox 360 Content Creation Challenge." You may even get your design published and available from the Xbox Live Marketplace. Disruptive Media Publishers (DP), creators of several themes currently available for purchase on Xbox Live, are behind the contest.
Details of the contest:
"Users can visit www.my360theme.com, where they will find detailed instructions and a content template. Once material has been created to the proper specs, a simple file upload tool will allow users to transfer their content & associated information to DP’s servers. Upon submission, users can also choose to be affiliated with a specific Xbox 360 community partner.
At the conclusion of the contest, the top individual theme (as voted on by the community) will be officially published to Xbox LIVE Marketplace and, along with having content for purchase by Xbox LIVE users, will receive a grand prize package that includes a 42” HDTV and surround sound home theatre system, a library of Xbox 360 games, a Blu-ray
DVD Player and a Nokia N81."
There's plenty of other prizes available as well. See the prizes here.
Check out the gallery of current entries here, likely to grow over the next month.
Get started here.
The contest runs from March 17, 2008 (today!), until April 28, 2008. Good luck!
From Disruptive Media Publishers
Press release:
Disruptive Media Publishers Announce Xbox 360™ Content Creation Challenge
Nokia-Sponsored Contest Brings User-Generated Theme Artwork to the Xbox 360™
BELLINGHAM, WA (March 17, 2008), Disruptive Media Publishers (DP), the leading provider of lifestyle
customization content (gamer pictures and themes) for Xbox LIVE on Xbox 360™, today announced the
official launch of the DP Content Creation Challenge. This marks the first time that individual artists have
had the opportunity to get their unique content published on Xbox LIVE Marketplace as downloadable
Xbox 360 themes, which can then be purchased by the over 10+ million members using Microsoft Points.
The contest kicks off on March 17, 2008, and runs until April 28, 2008.
“Since the launch of the Xbox 360, users have constantly demanded the ability to create and distribute
their own unique themes, and this has never been possible…until now,” said Clay Branson, Marketing
Director for Disruptive Media Publishers. “This contest allows digital art creators a unique opportunity to
bring their designs to the largest social network in the living room, with more than 10+ million Xbox LIVE
members around the globe and 2.6 million instant messages, text and voice messages sent daily on Xbox
LIVE.”
Nokia is the official sponsor of DP’s Content Creation Challenge. Nokia’s new offering is the Nokia N81,
which is N-Gage compatible. “This contest is offering Nokia a great way to engage our N-Gage audience
where they live and play,” said Nick Malaperiman, Nokia’s head of global marketing 3rd-party games. “We
are looking forward to seeing the unique creations that result from the Challenge.”
Xbox LIVE Marketplace is home to more than 9,000 pieces of downloadable gaming and entertainment
content and to date there have been over 400 million individual downloads of this content. Some of the
most unique content allows for customization of the Xbox 360 system. This customization includes custom
faceplates to change the external appearance of the console, as well as themes and gamer pictures that
can be used throughout the entire console environment. Themes, which can include up to four unique
images, allow users to customize their Xbox 360 user interface. Other personalization includes the player’s
Gamer Picture, which is a unique visual identity displayed to the rest of the gaming community.
The Contest Details:
Users can visit www.my360theme.com, where they will find detailed instructions and a content template.
Once material has been created to the proper specs, a simple file upload tool will allow users to transfer
their content & associated information to DP’s servers. Upon submission, users can also choose to be
affiliated with a specific Xbox 360 community partner.
After an internal quality review process, approved content will appear in a community gallery page on
www.my360theme.com, where individuals vote to determine the top content. Real-time voting tabulates the
top individual themes based on the number of votes received. At the conclusion of the contest, the top
individual theme (as voted on by the community) will be officially published to Xbox LIVE Marketplace and,
along with having content for purchase by Xbox LIVE users, will receive a grand prize package that
includes a 42” HDTV and surround sound home theatre system, a library of Xbox 360 games, a Blu-ray
DVD Player and a Nokia N81. More detailed rules are available at www.my360theme.com.
Dynamic leaderboards will also track a “community score” based on cumulative votes for themes affiliated
with a community partner. In addition to the individual prizes, the community partner with the highest score
will receive additional prizing, including an Xbox 360 game library and electronic store gift cards. DP’s
participating community partners include:
• 360style.net
• 360sync
• 360voice.com
• Evil Avatar
• Hawty McBloggy
• Platform Nation
• The10k.com
• Unscripted 360
• Xbox Addict
About Disruptive Media Publishers
Founded in February 2007 by pioneers in the entertainment software industry, Disruptive Media Publishers
(DP) is an officially licensed Microsoft content provider and the leading distributor of lifestyle customization
content (gamer pictures and themes) for the Xbox 360. The company is based in Bellingham, WA, and can
be found online at www.disruptivepublishers.com. The company’s pictures and themes can be found from
the "Marketplace" tab on Xbox LIVE for Xbox 360, by selecting the "Games Store" button, then "Themes
and Gamer Pictures" and choosing the "Independents" section where users will see a listing for Disruptive
Publishers - just click that and browse through the content. Newly released Disruptive content can also be
found under the "New Arrivals" section of Xbox LIVE Marketplace.
PR Contacts for Disruptive Media Publishers Powered by AkoComment 2.0! |
