| First Street Fighter IV Commercial TV Debut and New Website Coming Saturday (5/31/08) |
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| Written by Sha'ul | ||||
| Thursday, 29 May 2008 | ||||
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This week is a week of many "firsts". EliteXC will be the first
mixed martial arts tournament to air on national broadcast television.
It will be my first time to observe the Miami-bred Kimbo Slice in a
live romper stomper. Yet, it will be a first for many salivating
Street Fighter fans to observe the national debut ad for Street
Fighter IV. During "Fight Night," this Saturday May 31st, Capcom will
air several Street Fighter spots. The premiere being a 60 second
commercial, with several other 30 second ads blessing the air waves
throughout the evening. Combinations of stylized CG animation and
gameplay pepper the footage being shown this Saturday night.
Following the event, the videos will be available to view on StreetFighter.com. The newly redesigned site currently has a countdown running until the debut trailer is revealed this Saturday night. The Street Fighter site will also allow for pre-purchasing of the title, through GameStop, where all pre-orders receive a Street Fighter IV art book. Until then, the countdown is only increasing our anticipation of the new footage. The commercials will be able to be seen this Saturday, May 31st, at 9pm EST on CBS. See more at www.streetfighter.com, fight.proelite.com/elitexc-primetime.html
Press release: FIRST STREET FIGHTER IV COMMERCIAL TO AIR DURING CBS ELITEXC SATURDAY NIGHT FIGHTS MIXED MARTIAL ARTS (MMA) EVENT New Trailer, Preorder Campaign Kickoff On StreetFighter.com Immediately Following When: Saturday, May 31st, 2008 at 10 PM SAN MATEO, CA – May 28, 2008 – Capcom®, a leading worldwide developer and publisher of video games, today announced that the first television commercial for Street Fighter® IV will debut during the CBS EliteXC Saturday Night Fights mixed martial arts (MMA) event. The EliteXC bout takes place on CBS on Saturday, May 31 at 9 PM EST. Immediately following the bout, the Street Fighter IV trailer will debut on the newly redesigned StreetFighter.com, along with the first chance for gamers to preorder Street Fighter IV for the Xbox 360™ video game and entertainment system from Microsoft and PLAYSTATION®3 (PS3™) computer entertainment system exclusively through GamesStop. Viewers tuning in to catch the first MMA fight to ever air on US broadcast television featuring internet phenomenon Kimbo Slice battling British fighter James “The Colossus” Thompson, will be treated to the network premiere of a 60 second Street Fighter IV trailer and 30 second Street Fighter IV television spots, which feature a combination of stylized CG animation and game play, ending with a call to action that will drive viewers to the newly designed StreetFighter.com website. On the website, players will be able to watch the new “artistic” trailer, featuring a stylized brawl between Street Fighter favorite Guile and new character Abel along with several other Street Fighter IV trailers and then immediately pre-order the Xbox 360 or PS3 version of the game from GameStop. Fans who pre-order Street Fighter IV will receive a limited edition collectable Street Fighter Tribute artbook, illustrated by top artists from the comic book and video game industries. A countdown currently running on the website tracks the time remaining until the new trailer unlocks.
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